Drive website traffic or leads with Valpak® social media advertising
Unlike some other social media agencies, we guarantee your campaign impressions
Reach
A minimum of 10,000 impressions per month on Facebook / Instagram
Response
33% of U.S. adults responded to a social media ad in the past 30 days (AdMall)
Results
76% of social media users purchased something they saw on social media (Retail TouchPoints)
Overview
Reach your target demographics
Facebook and Instagram users spend an average of 30 minutes a day on each platform, which is why Meta advertising is a preferred lead generation channel to promote brand awareness and help engage potential customers. When you partner with Valpak on your social media ad campaigns, we help you select the best target audience/demographics, reach and creative format (image ads, video ads, carousel ads, etc.). You approve the social media strategy, messaging and design before campaign launch and will receive monthly campaign reports. These reports share both overall and channel campaign metrics (impressions, clicks, unique users).
Formats
Choose between 2 Meta ads formats
| REACH & CLICKS | REACH & LEADS | |
|---|---|---|
| Recommended for | – Driving traffic to a landing page – Distributing a digital coupon – Extending the reach of print campaign | – Lead generation – New product promotion – Appointment booking |
| Minimum monthly impressions | 50,000 impressions | 10,000 impressions |
| Reporting & analytics | Included | Included |
| Minimum campaign length | 3 months | 3 months |
Benefits
6 reasons to choose Valpak social media ads
Increased brand awareness
Engage with potential customers more effectively through the Meta advertising platform (Facebook / Instagram)
Improved ROI
Improve ad spend efficiency and achieve return on investment with AI optimization tools and real-time metrics
Precise targeting
Target your audience based on demographics, location, and interests, ensuring your ads reach the right people.
Effective ad design
Get your message and offer communicated effectively with ads designed by our in-house creative services team.
Efficient ad management
Receive monthly reports on performance (impressions, clicks, unique users) to adjust your campaign as needed.
Flexibility with print campaigns
Reach users based on radius or ZIP code to create more impressions for your Valpak Blue Envelope or postcard ad.
Features
Everything you need to succeed at social media advertising
- Audience targeting and refinement
- Design and offer recommendations
- AI to optimize and distribute ad spend
- Manual checks of each campaign daily
- Allocating budget based on performance
- Creative / messaging refreshes as needed
- Continuous support to reach your goals
- Easy-to-understand performance metrics
Explore More
Advertise across multiple channels for the best results
Blue Envelope®
Mail to neighborhoods where your social ads are running for additional impressions
Postcards
Extend the reach of your digital campaign with hyper-targeted postcard advertising
Data
Create a custom mailing list or send a survey for insight into what consumers want
Contact Us
Ready to grow your business?
Get started today!
Next steps:
1
Connect with a local rep
A partner who cares about your business’s success
2
Choose your product mix
We have solutions for every marketing goal and budget
3
Design your campaign
From audience targeting to postage, it’s all included
4
Measure your results
Tools that prove that your ads are yielding a positive ROI