Increase call volume and conversions with Valpak® display advertising
Target all the devices in the households you mail with programmatic display ads
Reach
Minimum of 100,000 impressions per advertising campaign
Response
31% of U.S. adults are online almost constantly (Pew Research)
Results
Mobile commerce is anticipated to generate 710 billion in sales by 2025 (Forbes)
Overview
Integrate your advertising campaigns
With Valpak programmatic display advertising, you optimize the success of your Blue Envelope print ad campaign by integrating digital marketing to retarget a custom audience of potential customers. Your display ad campaigns target all devices in the households you mail the Blue Envelope to increase call volume and print offer engagement.
Benefits
6 reasons to choose Valpak display ads
Targeted visibility
Your display ads reach an audience that has shown interest in your products, services or industry.
Cross-device reach
From desktop to laptop to mobile, these ads display on all the devices used to access the web.
No wasted spend
We use real-time bidding for more accurate targeting based on online behavior and history.
Integrated campaigns
Target all devices in the households you mail Valpak’s Blue Envelope to boost offer engagement.
Easy to implement
Valpak sets up and optimizes your
display ad campaign to get you
better results faster.
Transparent pricing
You pay by the impression (CPM) vs. cost per click making it easier to manage your ad spend.
Features
Everything you need to succeed at programmatic display
- Audience targeting: All devices in the households you mail Valpak’s Blue Envelope
- Ad design: Choose from ad templates or a custom design to enhance user experience
- Types of display ads: Banner ads, video ads, rich media, animated gifs, social media, native ads, CTV, OTV
- Targeting options: Geo-targeted (ZIP code or ZIP+4)
- Pricing: Cost per thousand impressions (CPM), not cost per click (CPC)
- Ad campaign minimums: 100,000 ad impressions, 3-month marketing campaigns
Explore More
Advertise across multiple channels for the best results
Blue Envelope®
Mail to all the devices in the high-value households that receive your display ads
Postcards
Extend the reach of your digital campaign with hyper-targeted postcard advertising
Data
Create a custom mailing list or send a survey for insight into what consumers want
Contact Us
Ready to grow your business?
Get started today!
Next steps:
1
Connect with a local rep
A partner who cares about your business’s success
2
Choose your product mix
We have solutions for every marketing goal and budget
3
Design your campaign
From audience targeting to postage, it’s all included
4
Measure your results
Tools that prove that your ads are yielding a positive ROI