Grow your business online with Valpak® digital marketing
Get more impressions and improve redemptions from digital campaigns
Reach
Shoppers go online first more than 60% of the time (Google)
Response
33% of U.S. adults responded to a social media ad in the past 30 days (AdMall)
Results
The average conversion rate for PPC ads is 7.04% (Search Engine Land)
Overview
We make it easy to advertise online
A successful digital marketing strategy blends marketing channels with real-time performance metrics to create an interactive customer journey that generates results.
Don’t know the difference between an infographic and an influencer? If you’re new to online marketing or unsure of where to start with your digital marketing efforts, our team of marketing professionals can help you create a step-by-step digital strategy to turn you from a noob to an expert in no time. Even the smartest digital marketing experts can benefit from advertising with Valpak because of our economies of scale and partnerships with marketing automation and affiliate marketing vendors.
Benefits
6 reasons to choose Valpak digital marketing
One-on-one support from a dedicated marketing expert skilled at brand awareness and demographic targeting
Opportunity to generate a higher return on ad spend by advertising on the best digital marketing channels
More impressions with a listing on our digital platform (valpak.com), which hosts 4+ million visitors / year
More site traffic via SEM / Google Ads campaigns that include keyword bidding and ongoing management
Cross-promotion of your business with traditional marketing options, such as shared mail and postcards
Ability to accurately measure your ROI via marketing tools that track key performance indicators (KPIs)
Solutions
Everything you need to succeed at online advertising
Search engine marketing (SEM)
Feature your business at the top of relevant search engine results pages (SERPs) with pay-per-click (PPC) advertising expertly built for Google Ads and Microsoft Ads. SEM packages include up to 5 campaigns with up to 3 ads per campaign (custom copy/design).
Social media advertising
Build your fanbase and influence sales with targeted Facebook and Instagram ads that include guaranteed campaign reach. Choose a Reach & Leads campaign for lead generation and bookings or a Reach & Offers campaign for digital coupon distribution.
Mobile ads
Precisely target mobile users based on location, interest and purchase intent. Mobile display ads are the easy-to-scale digital advertising format for businesses looking to increase brand awareness, foot traffic and sales.
Web design
Our digital advertising agency builds websites that scale beautifully on mobile devices. If you’re a business that relies solely on social media marketing or blog posts for your digital landing pages, we can help build your e-commerce store too.
Display advertising
Target all the devices in the households you mail the Blue Envelope to increase response and conversions rates. Display ads follow your audience around the web once they visit your website, search for your products, search a competitor or even read articles related to what you sell.
Valpak.com business listing
Advertising with a landing page on valpak.com is an easy way for business owners to increase their online presence / brand awareness by getting their business name and marketing message out to new customers in their target audience.
Case Study
Restaurant advertising with Valpak mobile display ads
2.3 million
impressions
339,102
devices reached
7,247
clicks
2,366
in-restaurant visits
Explore More
Advertise across multiple channels for the best results
Blue Envelope®
Mail to all the devices in the high-value households that receive your display ads
Postcards
Extend the reach of your digital campaign with hyper-targeted postcard advertising
Data
Create a custom mailing list or send a survey for insight into what consumers want
Contact Us
Ready to grow your business?
Get started today!
Next steps:
1
Connect with a local rep
A partner who cares about your business’s success
2
Choose your product mix
We have solutions for every marketing goal and budget
3
Design your campaign
From audience targeting to postage, it’s all included
4
Measure your results
Tools that prove that your ads are yielding a positive ROI