Be the first business they see with Valpak® search engine marketing
Secure the prime position at the top of search engine results pages (SERPs)
Reach
Optimize your reach by clicks or max budget based on your marketing goals
Response
20% of U.S. adults have made an impulse purchase in response to an SEM ad
Results
18% of local mobile searches lead to a sale within one day (Search Engine Land)
Overview
Drive searchers to your web pages
Search engine marketing (SEM), also known as pay-per-click (PPC), is a digital marketing solution where advertisers bid on keyword phrases and pay the host (Google Ads, Microsoft Bing, etc.) each time their ads are clicked on. PPC ads appear above organic search results and are one of the quickest methods to help a business actively compete online.
Benefits
5 reasons to choose Valpak SEM
Targeted visibility
Your PPC ads appear prominently
above organic search results
on Google and Bing
Expert assistance
Our digital marketers are skilled in the complexities of SEM and available to assist anytime.
Proactive updates
We’ll regularly update your ad
copy and keyword groups to
maintain campaign objectives
Top keyword selection
Your SEM campaigns leverage
search query data to select the
right keywords for your ads.
Automated reporting
You’ll receive monthly reports
with metrics and insights into
campaign performance.
Features
Everything you need to succeed at SEM
- Audience targeting and refinement
- Keyword research and targeting
- Custom SEM ad copy and design
- Continuous testing to optimize results
- Automated reporting accessible 24/7
Case Study
Painting company advertising with Valpak SEM + print
110%
increase in
SEM impressions
60%
increase in
market share
65%
increase in
click count
6%
increase in
CPC
Explore More
Advertise across multiple channels for the best results
Blue Envelope®
Mail to neighborhoods with higher household incomes and purchasing power
Postcards
Extend the reach of your digital campaign with hyper-targeted postcard advertising
Data
Create a custom mailing list or send a survey for insight into what consumers want
Contact Us
Ready to grow your business?
Get started today!
Next steps:
1
Connect with a local rep
A partner who cares about your business’s success
2
Choose your product mix
We have solutions for every marketing goal and budget
3
Design your campaign
From audience targeting to postage, it’s all included
4
Measure your results
Tools that prove that your ads are yielding a positive ROI